Deal with unsubscribes

This is how you deal with unsubscribes. Give them options. Let your customers choose which emails they want to receive and which they don’t. Let them choose to pause emails…

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Cold Emails

Writing cold emails can help. Here is a post I saw on Facebook. I landed a demo with a head-honcho from IBM today...from a cold email campaign from a list…

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Email Subject Line

Use your name. When writing Emails to your users always personalize it. 1. Write Your Email Subject Lines for Mobile Devices 2. Keep Your Email Subject Lines Short 3. Personalize…

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Use buttons

The use of buttons isn’t limited to landing pages. In fact, email marketers can greatly benefit from the use of buttons. What should my button say? A great rule of…

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P.S.

Don’t forget the power of “P.S.”. While adding a postscript isn’t necessary in the days of the delete button, it’s a proven way to connect with your readers and make…

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Signature CTA

The footer of your email is a good place to re-iterate a call to action or highlight a message. Customers read things in this section. Rather than hiding your footer…

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Welcome Email

A welcome email can be enough for the user to feel accepted and part of the website and a larger community in general. https://www.shopify.com/blog/14326869-how-to-write-an-effective-welcome-email-13-examples-and-3-templates-you-can-steal-today https://unbounce.com/email-marketing/ab-test-welcome-emails/ https://blog.markgrowth.com/the-anatomy-of-a-welcome-email-b4f5a0eb3fff How to write a…

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