Ideas

Getting a customer on a 1on1 demo leads to almost a 100% sale. You get to show them your product, handcrafted to their use case scenario, show them the aha…

Most of SaaS companies use the “Time limited trial” business model. Remind your trial leads about the remaining time in their trial account with an embedded bar in the app…

“But that will involve our programmers to make edits in the app which will take a lot of time!” What if I told you that there are tools like Appcues,…

The best SaaS products are those which make their users' lives better - whether they streamline complex processes or make it easier to achieve their goals. Education plays a big…

All apps have a portion of inactive users. In order to win them back, and get them using the application again, it's a great idea to use a drip email…

One of the core principles of gamification is feedback, where user actions and decisions are rewarded by a positive response. This principle can be implemented in your product quickly and…

As I mentioned earlier, gamification is the process of building game elements into other areas of life - including your SaaS product. If your users engage with your product through an application,…

If your app has some pretty advanced functionality, a how-to email or blog post might not be enough to help your users understand it. In these instances, it's a great…

Help your users use your app by sending automated analytics emails detailing changes in a handful of key performance metrics. Whether it's 50 new Twitter followers gained, 2,000 new website visitors or 18…

Not all users are created equal. Some will stumble blindly though your product, using its barest features and canceling their subscription at the first possible moment. Others will explore every…