Ideas

This will take months of evaluating your analytics to find that one element that leads to the highest activation rate. Once you have found what it is, focus on guiding…

Beyond your initial personal email asking why they signed up, continue the conversation (or try and start it again) by asking them to help spread the word and to give…

If a free trial user doesn’t convert, send them an email and let them know you’ve added X number of days to their free trial. Be sure you use this…

Have your drip campaign in place before you launch. You need to walk users through your product when they are free trial customers. Add a win back sequence after 60…

Tag new users (or one’s with the biggest following if there are lots) in tweets and on Google+ after they sign up and thank them for the signup.

Track influencers using IFTTT. Have a script check their email address, track their Klout score. Then go and follow them, tweet and comment where possible. You always want to be…

Send new users real gifts. Even better if the gift helps them to get more out of your product.  I like to give ecards.

Within 24 hours (or even right away), send them a personalized email asking them specifically why they signed up. What made them pull the trigger? This is extremely important data…

Don’t require a confirmation and instead just get them right into your product.

Just require an email (that will be their username) and one password input initially. Don’t have them confirm the password, don’t ask for an email AND a username (email can…