Do a mouse tracking analysis

Set up heatmaps and user recordings on your website, so you are constantly aware of where people click and of how far down they are scrolling, we also suggest that…

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Perform a technical analysis

Make sure your website is functional on different browsers and devices, also it is very important you do a speed analysis, no one likes a slow site. Once this is…

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Prioritize your potential A/B tests

A/B testing can be overwhelming, it essentially comes down to creating a proper hypothesis for each potential test and then giving priority to this issue. Your priorities should be within…

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Progressively reduce help

When users spend more time interacting with your site what began on being complex to them turn simpler with time. By all means, as a user becomes more constant in…

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Tell people of unused features

Know what your existing users are missing out on and send them an email of a particular feature they haven’t used, it is likely they are not even aware that…

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Label your icons

Don’t leave icons to interpretation, labeling them removes ambiguity and possible confusion, while a text label will never be misinterpreted. Here is a detailed guide.

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Group things that are related

In order to keep your site organized make sure to group things into categories instead of having a distorted set of buttons, keep everything neat by grouping items under dropdowns.…

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