Service Recovery Paradox
This paradox is a psychological principle that argues that a customer is more likely to be satisfied with a product if they have corrected an error, even more than if…
This paradox is a psychological principle that argues that a customer is more likely to be satisfied with a product if they have corrected an error, even more than if…
It’s normal that not everyone is going to love your product, but instead of removing all bad reviews you get, leaving them can actually give credibility to your brand, take…
Longer viewing time increases your ranking for Google on YouTube. Make sure not to force it and that the content you deliver keeps your audience interesting.
If you know one of your customer’s friends joined your platform without their referral let them know how they missed a chance to get credit for a referral. This will…
If you have a referral system for your users, be sure that the links you send for referral promotions are deep linked with an app install journey. Through this you…
Give your contributors to be the only ones who can exclusively refer your product to other people. This way people will feel honored and valued and will handle the responsibility…
Know what topics your audience is into by A/B testing your content and finding out what is more engaging. You can use Bit.ly for each post to track what gets…
The Hero section of your website is the first impression your clients get from you, A/B Test which format is more to your audience’s liking. This will make your visitors…
DO NOT DO A/B TESTS IF YOUR SAMPLE IS UNDER 100K. This is a complicated hack, so even if you have 100k plus sample think twice, to make up your…
Gather all your data and let it talk to you, use Google analytics guide to know how to analyze your acquisition data, Kissmetrics and Mixpanel are great tools for your…