Ideas

According to research by ComScore, there is a high degree of similarity between the tastes of friends. This means every fan of your company has hundreds of friends who are…

When someone signs up for your email list, offering them a discount in your welcome email can inspire them to make a purchase immediately. Offer a % off coupon code…

The reach of your content can be greatly amplified when you use LinkedIn’s native publishing platform, Pulse. The platform reaches a significant audience of influencers with large followings who may…

Ad creative battle-testing on the Facebook platform (Instagram, Mobile Newsfeed, Audience Network) to find out which combination of image / body copy / call to action is most effective at…

Rather than predictable rewards for actions, offering variable rewards seems to make a product more addictive. For example when you scroll down a Facebook timeline you aren't sure if you'll…

Official certifications that you or your business have learned lend credibility and legitimacy. Use them in your landing page to cultivate trust with site visitors who may not be familiar…

Send an email explaining all the tools that you use to do your job - it will be relevant and helpful to some of your user base. People are always…

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Implementing a simple flat per user pricing model can remove complexity around purchasing your product. Providing too many pricing choices for various business sizes and account types can lead to…

If you are a publishing company giving other companies some press, then you could use your articles as leverage to ask if you can setup an interview. Founder stories are…