Understanding Positioning: Through a Practical Lens
Hello, and welcome to the essay #1 about positioning your product - Understanding Positioning Through a Practical Lens. So why are we talking about positioning now? Once you have figured out…
Hello, and welcome to the essay #1 about positioning your product - Understanding Positioning Through a Practical Lens. So why are we talking about positioning now? Once you have figured out…
Self-aware people always make great product managers. The problem is that 95% of people “think” they are self-aware, while only 10-15% genuinely are self-aware. Today, I share a simple 5…
Product-market fit is a prerequisite for sustainable growth. There’s no point in pushing a product which brings no real sustainable value to customers. Founders are often misled by good acquisition…
How to be unrealistic and predict the future This year, I’ve had the great luxury of spending time with Jeff Wilke, former CEO of Amazon Consumer. One of his…
1. First Principles Thinking The mental model of mental models. A first principle is a basic assumption that cannot be deduced any further. It forces you to think like a…
As a product leader with a background in growth, it’s surprising how much what I actually end up working on is product/market fit. Product people should only be focused on…
Building an autonomous culture Hi all – I’ve been thinking a lot about culture recently. Because as we grow – particularly in our new Digital First environment – we need to make sure…
Here are some frameworks for thinking about new startup ideas: Bottom up vs Top Down Find Founder-Market fit The 10x rule Leverage Enabling Technologies Answer “Why Now” Figure out how…
Feature Work The type of work that most product managers think about is feature work. Once a product reaches initial product-market fit, feature work creates and captures value by extending…