Scaling sales online is an obvious objective for any ecommerce brand, but the process can take time and so understanding the stages can be a great advantage when planning. On…
Building Micro-SaaS Businesses Chapter 1: What Is Micro-SaaS & Why Should You Read This Micro-SaaS is a term that I use to describe my business, Storemapper, a simple app that…
The effort required to build a software product is reducing dramatically with an overabundance of tools we have at our disposal. Products are hacked together over a fortnight these days;…
Subscription business models are based on the idea of selling a product or service to receive monthly or yearly recurring subscription revenue. Companies using this type of business model are…
If you wanted to startup than I am sure your startup will have one out of these 10 business models. So let’s dive in. Freemium business model — Here you…
The terms “Renewal” and “Retention” are throw around like “Affect” and “Effect”. Most people just 50/50 YOLO it when broadly referring to “keeping customers around.” Today we’ll tackle four common…
The first two articles in this series looked at how to use the Churn rate metric to spot a customer retention problem, then presented adjustments to the Churn rate calculation that better…
In 2002, Amazon launched a side business with little fanfare: cloud Infrastructure as a service. 20 years later, it now makes over $70B in annual revenue. It’s a huge business.…
Again and again in the press, even now in the mainstream press, there are reports of hyper-growth (unicorn) companies that suck at customer/partner support. They are so bad at it…
Brief post this week. Not a new idea (I’m sure), but humor me as I work through it. I often meet teams that are in the midst of trying something…