Improve mobile usability

1. Run user testing and surveys on the mobile user experience to gain insights on where mobile users are struggling.

2. Improve mobile site navigation. Consider adding breadcrumbs and eliminating dropdown menus.

3. Use a responsive design that automatically adjusts the size and layout of page elements to fit mobile screens.

4. Put the most important page elements, like your benefit-oriented value proposition or hero product image, at the top of the screen.

5. Improve your site load speed by eliminating unnecessary page elements and compressing images.

6. Make call to action buttons and links easy to click on by adding sufficient padding and placing them where it’s easy for the user to access the button with their thumb without straining.

7. Offer expedited checkout options and let users save their cart.

8. Improve the checkout form by only including necessary fields, clearly labeling each field, and making it easy to navigate through the form on mobile.

9. Add trust elements, like a logo from the security company your site uses or social proof from customers, to the checkout page.

10. Test the changes you’ve made on multiple mobile devices to verify that they are working and are user-friendly.