USE YOUR EMAIL LIST TO GROW SOCIAL MEDIA

A big, active and engaged social media following can work wonders for reach and visibility. The more followers you have, the more likely you are to create viral content, boost search rankings and attract new users through referrals.

To give your social media a boost, you can put your existing email list to good use. Whether built or bought, you can use a couple of tools to find connected accounts, connect to them, and automatically grow your network.

  1. Export your current mailing list from your chosen CRM/mailing software.
  2. Find any social accounts connected to your email contacts, by uploading your list into a tool like HubSpot or FullContact.
  3. Use a Twitter tool like ManageFlitter to follow your users.
  4. Use targeted ads to promote your social networks to Facebook users.
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