Create a lookalike audience

Export your customers’ email addresses and import them into Facebook to create a lookalike audience. Run ads for the new lookalikes and get new leads.

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Facebook Retargeting

Place a facebook pixel and smartly utilize retargeting. B2B SaaS marketing on social media is a tough one to crack, but retargeting is one of the less invasive, more targeted practices. Get…

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Join a Relevant Facebook Community

Over the time I’ve been active on Social networks, I’ve joined and left tens or even hundreds of marketing, job, growth, startup, business and god knows what related groups. I’ve…

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404s and 301s

Small technicalities can have big impact on your SEO rankings. Make sure you use 301 redirects properly and that your 404 page is in place.

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Sitemap

XML Sitemaps are important for SEO because they make it a lot easier for Google to crawl your website — this is important because Google ranks specific pages not just…

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Google My Business

Google has been pushing the My Business product quite hard lately and it has been getting a lot of traction. Try to list your SaaS company’s physical location, get some…

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