Don’t forget to prioritize referrals

Referrals make a big difference in customer acquisition. People are more willing to buy a product or service recommended to them by someone they know or trust. To achieve this…

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Use a tagline in your email signature

A nice tagline definitely catches the eye of people and keeping casual, perhaps even as a ‘ps.’ has been proven to charm potential customers. A catchy tagline after your email…

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Keep you opt-in forms short

Contact information is key for improving your sales and targeting your customers. However, people might get annoyed if they are asked to fill up very long opt-in forms which actually…

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Use your customer feedback

Contemporary technology allows customers to independently do their research on products in the market. Have a platform where potential customers give you feedback, even before launching your product. This input…

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Annual Payments

Give customers the option to pay with annual payments. Reward them with X% off or # of months free. This gives you a large sum of cash upfront which can…

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Exit Survey

Make money from website visitors who leave by knowing why they left. Ask why they weren’t interested and what they were looking for. Use this data to improve your marketing…

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“At Risk” Tagging

Within your analytics (KISSmetrics, MixPanel, Trak.io), you will be able to find obvious patterns from users who cancel. It could be something as simple as “haven't logged in for 2 weeks.” These…

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