Customer Retargeting

Try retargeting paying customers who haven’t made a second purchase. Retarget them with ads that show products similar to the ones they bought. This helps to reactivate customers who liked…

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Designing For Zero Data

When designing your UI, you’ll be confronted with zero data states where users will have nothing input in your interface. The most common appearance of this is in brand new…

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Scroll Box

Add an email capture box that appears on scroll. Maybe you don’t want to flash an email signup form right in your visitors faces immediately as they view your page.…

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High Bid Test

When you want to reach different segments of your audience with your ads, try increasing your bid above the suggested or current level. Once you’re sure that your current bid…

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Trending Widget

Try adding a widget that shows users trending posts / products. This gives a user somewhere to go if they decide the current page they're on isn't relevant, rather than…

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Upsell Similar Listings

Upsell a visitor that is interested in a product/service by showing a similar product. Buyers/shoppers are more likely to be repeat buyers/shoppers, AND the famed 80/20 rule tells us that…

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Daily Deal Promotion

Send your product out in a daily deal promotion on sites like AppSumo and offer a discount to members. This can drive thousands of relevant customers from app promotion sites…

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Tagging Authors

Curate a “best of” list on a specific topic relevant to your readers. For example, it can be a list of the top bloggers in your industry or the best…

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