Topic Comment

Comment on a relevant topic to your niche on Reddit, Quora or other forums. These platforms already have a large audience looking to solve exactly the problem you solve, which…

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Ask For Email On The Phone

Whenever you’re on the phone with a current or prospective customer, ask them if they’re on your email list. If they’re not, ask them for their email and sign them…

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Opt-Out Not In

Instead of asking users to opt-in when signing up, make it the default choice while making opting out the secondary choice. For example, if you want new users to sign…

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Discount Copy

To improve performance and increase customer acquisition, try adding a % discount or amount of money off for your products. This can be tied to an email capture form or…

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Business Model Ad

It’s possible to quickly validate different business models by split-testing in your ad copy. If you’re trying to decide whether to charge a monthly subscription or a flat yearly fee…

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Influencer Roundup

By asking a single question (or list of questions) to multiple influencers, you can get engaging content from a diverse pool of opinions. More importantly, you’ll be able to get…

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Exposing Options

Instead of hiding options behind dropdown menus in your UI, exposing options can make the use of your platform a lot simpler for users. For options that are critical to…

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