Ideas

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Targeting audiences based on their business behaviors. Options on twitter include company size, business type, company age, occupation category, sales revenue, industry and seniority. This can be an effective way…

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Keeping focus on a specific area will push more users through the funnel, rather than them getting lost or distracted by other links. Avoid too many distractions in the form…

Target audiences with keywords that complement your product category. For example, target luxury products if what you sell is also a luxury product - i.e. people interested in Porsche are…

“The razor you’ve been waiting for”

Listing out the publications that have featured your business on your landing page or in a separate press page proves legitimacy to visitors who may not have heard of you…

Podcast hosts love to interview entrepreneurs, influencers, and experienced players in their space. If you get the opportunity to be interviewed on a podcast, take it. It’s a high impact,…