Deferred Deep Linking

Before we elaborate, this is what Deferred Deep Linking is. With that in mind, it is possible to set up a link that carries context from your site to the download of your app, which is ideal to create user journeys personalized to your user’s context. By all means if a user clicks in your web’s banner that takes them to the app store, with this deferred deep link you can maintain them in the same context they were viewing in the site.