One-time customer

One-time customer is someone who only buys once from a particular ecommerce site. For most brands, this is problematic behavior because it means they haven’t managed to retain the customer. If you sell to one-timers only, you have to constantly acquire new ones.

It’s good to find out the reasons for them not coming back, asking for feedback, and using retention marketing to make them buy again.

Does that look Greek to you? Do you need help with your Product, Strategy or Business? I can help, lets talk!