Subject: Mentioned {{company}} in my blog post

Hey {{first_name}},
Last week I wrote a [[type of content]] on [[topic]].
As you see in this guide, I was very impressed with [[some personalization]] and linked back to your [[website/blog/study]].
If you enjoyed the guide, feel free to share it with your subscribers or link back to it on your blog.
Either way, keep up the awesome work!