Subject: Traffic issue

Hi {{first_name}},
I’ve heard from many other companies that they struggle to determine if they’re getting the most out of the traffic they drive to their website.
Is this an issue at {{company}}?
Recently, {{company}} used our own set of tools to [[positive outcome brought about]]. It resulted in [[specific result]].
I have a few similar ideas on how you can use our software on your own website to achieve [[positive outcome]].
Do you have time this week for a quick call so I can share them with you?
Thanks,

[[name]]