Have a Job Application option and add people to your Newsletter

Job listings will help you promote your brand, when someone applies to a job make sure to add them to your email list and include them into your newsletter, these are experts within your field and if they don’t get to work with you they will know of your product. LinkedIn can be a great platform to apply this hack. However, DO NOT create fake job postings to lure people since that is illegal and unethical.