Proximity Marketing

Proximity Marketing

Proximity marketing is a tactic that allows marketing leaders to target potential consumers with advertising content based on their current location. Proximity marketing is facilitated using technology such as Bluetooth beacons, WiFi, geofencing, near-field communications (NFC) and QR codes. Retail outlets and restaurants are big users of proximity marketing.

-> Does that look Greek to you? Do you need help with your Product, Strategy or Business? I can help, let's talk! <-