Complementary products

Complementary products are related products that are often used together and that’s why it makes sense to sell them along with each other. Examples for complementary products would be: coffee beans and coffee filters, shoes and shoe cleaning products, dog food and food bowls.

If none of your products can be easily identified as complementary to others, use a related products analysis to see what people usually buy together and cross-sell that combination.

Does that look Greek to you? Do you need help with your Product, Strategy or Business? I can help, lets talk!