Subject: Welcome Jon, to the Era of Extreme Customer Expectations

Dear [first-name],

We surveyed over 2,100 adults in a [your-business-name] sponsored Harris poll to better understand how the internet is changing people’s expectations and behaviors.

Some key findings:

– 81% of people use online sources to research a big purchase
– 87% of of people have requested help online and 66% expect a same day response
– 48% of us would give up good sex before taking away internet access

While the last point can be debated passionately, I’m sure you can relate to the first two. We’ve created an infographic that that summarizes all of the findings here.


Customer Insights Manager